Showing posts with label outlook. Show all posts
Showing posts with label outlook. Show all posts

Monday, February 24, 2014

Preferred Writers Group Outlook for 2014

Many writers have a false impression that by simply tossing up random articles they can earn a decent return. Like anything else, the quality of the article + the interest for the topic = better earnings. Here at PWG the "average" PPV (pay per view) fluctuates around $.006 to $.01 per view. Does this mean every member is getting the same rate? No. Whether you are writing for someone else or writing for yourself using Adsense, you must understand how your pages are valued by advertisers.

Valid Page Views
Regardless what the site stats register, the final valid page view count is ultimately determined by the one who pays for them. In our case, Adsense, which paid for 13971 views in February. Analytics divides these views up by page (writer) to determine how many views we have earned individually. Both Laurie Tysinger and I admin the Analytics for PWG.

PPV: Performance Page Value:
The total income / total valid views = PPV. Example:
86.32 / 13971 = .0061785126333119
Each page on our site has an average value of .006 for the month of February


Writers Earnings
(Total Income) / (total views) = (PPV) x (your valid page views)
Example:
86.32 / 13971 = .006 x 2225 = $13.35 (10 day earnings courteous of Jason McBride)

How To Increasing your PWG earnings

PWG Network Leveraging
(1) Direct link to your own paid work on other sites and reciprocate shares/visits. This is sort of like Bubblews on steroids. Rather than view/like/commenting on one page, PWG members view/interact/comment on each others' monetized blogs, pay-sites and personal websites. As a result, PWG facilitates members' earnings potential by 1000% by allowing them to leverage their total earning sources through one large network.

Writing Quality Content
(2) This doesn't simply mean writing well, but selecting content people want to read. The more popular your content, the higher your page is valued by advertisers. Michael Arrington, owns ‘Tech Crunch.com. Tech Crunch focuses on electronics and technology and earns $500,000 – $800,000 per month in advertising revenue. With 90 dedicated writers there is no reason our PWG Team of 90 writers could not be earning those same figures focusing on new gadgets and upcoming technology.

Follow What's Trending
(3) Google Trends shows the top trending topics being searched in real time. Writers can get a heads up of events as they occur around the world and become among the first to get the news out to the world. These are typically not evergreen topics but have the advantage of producing massive spikes in advertising value during the course of a day or week depending on the topic. It is estimated that when Fast and Furious Star, Paul Walker died, over $1.7 million was earned by bloggers in the US and UK reporting on it in the first 24 hours. This may rattle some of you to write on such topics, but it's called News. And it sells.

Include Your Own Ads on Your Pages
(4) You can insert your own Adsense or Adsence Approved code into the HTML of your page to have your 728x90 ad appear at the bottom of your posts. It's a given this is not allowed by many other pay sites. But PWG is not designed to be your pay site. We are here to provide you the tools you need to leverage and promote your own monetized work. What we earn here is divided up fairly among us, but ultimately how well you earn here is up to you.

Post ID Tag: 10197



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